The studio

Everything began
with the golden ratio

We just continue it.

Philosophy

Before there were brands, cameras or screens, there was a ratio. The first spiral galaxies turned in it. The nautilus grew its chambers by it. Temples were built with it and the masters of the Renaissance painted with it.

Golden Ratio Studios was founded on that idea. Beauty is not an accident. It is a ratio that has existed since the beginning, and our job is to carry it into the films, posts and brands of today, using every new tool with old wisdom. Our mark begins with one gold pixel, and so does every project.

01 Across all platforms we manage
15M+
Views
02 Where our teams operate
4
Countries
03 That trust Golden Ratio
150+
Brands
04 From Abu Dhabi to Dubai
7
Years in the UAE
Samir El Swefy drawn in square pixelsThe founderGolden Ratio StudiosSamir El Swefy1 : 1.618
The founder

Samir
El Swefy

CEO Golden Ratio Studios
Alexandria

Through the lens

Samir grew up in Alexandria, a city built by the Greeks and shaped by light and sea. Cinema came first, and then the camera, and the camera changed everything. It taught him patience, made him notice the smallest details and shaped the way he thinks and works. To this day he sees life through it: where the light falls, where the eye should land and what to leave out of the frame.

Abu Dhabi

The photographer

In the UAE his first chapter was Abu Dhabi, working as a photographer and videographer on projects for government entities. Big briefs, high standards and no room for an average frame.

Dubai

Many crafts one eye

Dubai opened every door at once. Photography led to branding, branding led to social media, and each new field meant another course and more late nights studying. He edits in Premiere Pro, After Effects, DaVinci Resolve and Final Cut Pro, and treats every tool as a brush, never as the idea.

Golden Ratio Studios

Create not just produce

Samir founded Golden Ratio Studios on one belief: a studio should not only produce, it should create. Begin with the idea, find its perfect shape and let the work carry the name. Along the way he has worked with major brands across the UAE, especially in Dubai and Abu Dhabi.

Every frame has a perfect balance
my job is to find it

What we believe

The difference is
in the details

01

In house craft

Strategy, cameras, editing, colour, 3D, design and web under one roof. No outsourcing, no lost details between teams.

02

Designed on purpose

We design on purpose. Composition, rhythm and layout follow the same golden ratio that has shaped great work since the beginning.

03

Old wisdom new tools

Classic storytelling and cinema craft, combined with AI and real time 3D, so ideas reach the screen faster without losing taste.

04

One team one voice

Your strategist, director and designer sit together, so your film, your feed and your website all sound like the same brand.

Brands that trust us

In good company

DAMACDiorEmaarAmazonMcDonald'sSamsungadidasCareemAppleDAMACDiorEmaarAmazonMcDonald'sSamsungadidasCareemApple
Red BullOPPODeliverooNew BalanceShake ShackFordDunkinHonorJeepRed BullOPPODeliverooNew BalanceShake ShackFordDunkinHonorJeep
Join the team

Built different
the door is open

Not sure where to start

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we will find the way

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